| Advertiser: | Latina |
| Creative Agency: | Leo Burnett Melbourne |
| Added: | 09 September 2010 |
Latina will unveil a TV and radio campaign on Sunday 12 September for its Latina Fresh range of pasta and sauces.
The campaign features a father preparing an easy meal for his two young daughters, positioning the product as convenient and healthy.
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My favourite game at this time of year is sitting in a meeting and watching keenly as each person in the room competes to be the first to mention one of these new trends.