T-Box

9 July 2010

Advertiser: Telstra
Creative Agency: BWM Dentsu Melbourne

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Media Agency: OMD

Creatives: Rob Belgiovane and Matt Smith

BWM has created four TVCs for the campaign launch of Telstra's new T-Box.

The T-Box is an internet-connected set top box that offers access to free-to-air TV and YouTube, plus Big Pond movies and television.

Fronted by Andrew Daddo, the TVCs attempt to educate consumers on the new product, as well as bundled packages on offer from Telstra.

To watch the other TVCs:
Click here to see the second TVC
Click here to see the third TVC
Click here to see the fourth TVC

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