31 March 2011

Advertiser: Nurofen
Creative Agency: Ward6

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Nurofen has launched an online campaign and website to help train pharmacy staff through interactive Flash games, quizzes and 3D animations.

Created by Ward6, the "PainPod" website allows pharmacists and pharmacy assistants to sign up and participate in the e-learning platform and receive constant feedback through live feeds and reporting mechanisms.

The campaign is supported by advertising and direct mail. Click here to visit the website.

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