|Advertiser:||Fort Knox Self Storage|
|Creative Agency:||Bengar Films|
|Added:||06 March 2013|
Hoarders, good news. You can keep the things you want, it's not a crime. Fort Knox Self Storage has suggested sentencing those items to maximum security self storage in a series of funny spots.
The TVC launched yesterday showed a couple attending a court hearing for the woman's mannequin, which was sentenced to two years in Fort Knox.
Ben Gartland, founder of Bengar Films said “We knew that the media budget was modest, which wasn’t necessarily a negative. It was just important that we created a unique advertisement experience, where audiences actually questioned what they were viewing – film or ad? It was exciting to us"
To watch the 'Surfboard' spot, click here.
To watch the 'Rocking Horse' spot, click here.
This week we've got interactive cinema ads, bus stops that becomes a library and an inactive Coca-Cola. Plus, a new medium based on illegal torrents.