Grow to Your Full Potential

12 September 2011

Advertiser: CSBP
Creative Agency: The Brand Agency (WA)

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Fertiliser supplier CSBP has launched an emotive campaign which taps into the relationship between a father and his son, using the tagline "Grow to Your Full Potential".

Created by The Brand Agency, the commercial was shot by Perth director Corrie Jones of Goodoil Films on farming properties near Brookton in WA.

The television spot is supported by regional press, digital and direct mail.

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