AW10

19 March 2010

Advertiser: adidas Originals

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Adidas Originals and creative agency Sid Lee have just launched a global campaign that sees some of the worlds most recognised names in music, fashion and sport coming together to show off the latest wears from the AW10 collection.

Welcome to the street where originality lives; the adidas Originals neighbourhood. This is where athletes, musicians, skaters, artists, entertainers and more all come together to show their colors, their style and their originality.

Our neighbours include Adrienne Bailon, Agyness Deyn, Ana Ivanovic, Calle 13, Cheer Chen, Ciara, David Beckham, DJ Neil Armstrong, Fernando Verdasco, Hyori Lee, Ian Brown, Jay Baruchel, Jeremy Scott, Louise Roe, Mr. Hudson, N-Dubz, Noel Gallagher, Snoop Dogg, Tallulah Morton, Whitney Port and, most importantly, YOU!  

The campaign includes a TVC that will run on pay TV from 11 April as well as a promotional website and facebook page.

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