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| Advertiser: | Volvo |
| Creative Agency: | SapientNitro |
| Added: | 29 July 2010 |
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Media Agency:
MindshareExecutive creative directors: James Burchill & Nancy Hartley
Volvo will unveil a TVC on Monday 2 August, the first Volvo campaign produced in Australia for a global audience.
Filmed in Melbourne with several car models, the commercial was created by SapientNitro and aims to target luxury car buyers.
Aside from television the campaign will also encompass online, sponsorship and dealership channels, running for 24 months.
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