Ed explores a speech given by Sir Martin Sorrell, and thinks Sorrell's insights regarding contemporary apps and technology are spot on. more »
29 Jun 10 |
Ed reckons brands are missing a trick if they don't bother to listen in to the welter of warts 'n all feedback from social networking consumers. more »
16 Apr 10 |
Ed suspects the Government's bland gambling ads aren't stopping problem gamblers. more »
26 May 10 |
Ed quickly gets interested with bank managers getting personal with his girlfriend, and then quickly gets disinterested. more »
03 Mar 10 |
Ed's not in the mood for making friends... with banks. more »
29 Jan 10 |
"The ad industry is complicit in milking the government of money and creating nonsense campaigns." Ed Kicker gets stuck in to the industry's role in political advertising. more »
16 Jun 10 |
Aussie imagery and a catchy tune have won over Ed Kicker as he gives the new Tourism Oz ad the thumbs up. more »
01 Jun 10 |
Ed argues that Julia Gillard will need to employ conservative policies to boost her brand. more »
06 Jul 10 |
In the lead-up to the AdNews Agency of the Year Awards, Ed feels the full force of third party endorsement. more »
12 Feb 10 |
Ed questions the effectiveness of increasingly exorbitant government advertising, especially in election year. more »
24 Mar 10 |
Ed finds the Grand Prix and all marketing for it a jarring juxtaposition to Melbourne's higher sensibilities. more »
24 Mar 10 |
Ed finds an unfortunate piece of branding particularly hard to swallow. more »
13 May 10 |
Ed compares contemporary banking ads, and argues that honesty is the source of marketing brilliance. more »
22 Jul 10 |
Ed welcomes fresh evidence about the links between alcohol advertising and consumption more »
02 Jun 10 |
Ed can't believe just how ads dished up onto his online plate can still be
so badly served. more »
18 Feb 10 |
Ed believes that when it comes to cultural depth, Australia is decidedly shallow. more »
24 Jun 10 |
As government and political advertising ramps up, Ed Kicker calls for greater education for the pollies. more »
18 Jun 10 |
Ed believes that when it comes to cultural depth, Australia is decidedly shallow. more »
24 Jun 10 |
Ed Kicker celebrates the big ideas, regardless of the medium. more »
04 Jun 10 |
Ed wishes he could be as enamoured with wine advertising as he is with the product. more »
30 Apr 10 |