Ed has his knife out for the spam on his plate. more »
05 Feb 10 |
Ed finds Flash not so flash. more »
06 May 10 |
Ed reckons brands are missing a trick if they don't bother to listen in to the welter of warts 'n all feedback from social networking consumers. more »
16 Apr 10 |
Ed points to Nestlé's latest kerfuffle to highlight the futility of brands attempting to control their image on social media platforms. more »
23 Mar 10 |
Ed Charles refuses to sign his life away... Or any kind of contract for that matter. more »
12 May 10 |
Ed explores the copyright free-for-all that abounds in the digital age. more »
22 Apr 10 |
Ed wonders why traditional media doesn't claim more of the increasingly valuable real estate on the screens of our mobile phones. more »
10 Mar 10 |
Ed has a crack at what he reckons is an ill concieved social media campaign from one of the Big Four banks. more »
22 Jan 10 |
Ed rates which breed of marketing services agency is best equipped to realise clients' digital aspirations. more »
13 Apr 10 |
Ed talks pop-up stores and underground restaurants. more »
28 Apr 10 |
Ed plays Foursquare and talks up its wide-ranging commercial opportunities. more »
05 Mar 10 |
Ed says reputation management is simple if we all behave like rockstars. more »
07 Jul 10 |
Ed can't believe just how ads dished up onto his online plate can still be
so badly served. more »
18 Feb 10 |
Ed promotes the customer as king in a modern marketing world that's all about you and where you are. more »
18 Mar 10 |
Ed finds Victoria Tourism's trip into the viral world rather disengaging. more »
12 Mar 10 |
The power brokers that sit at the head of brand owning corporates are simply unable to let go of the necessary level of control to properly embrace social media, according to Ed.. more »
01 Apr 10 |
Ed delves into Nestle's social media debacle again and decides it might just be a storm in a hot chocolate cup. more »
26 Mar 10 |
Ed reckons marketers need a coherent, consistent and disciplined social media policy if they are to negotiate their brand's way around the brave new digital world. more »
19 May 10 |
In the world of blogs, online commentary and social media Ed explores how to maintain reputations online. more »
10 Jun 10 |
