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Welcome to the AdNews text archives collection, dating back to 1998.

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Online news articles more than five days old can be found here in Archives. More recent articles are available in our News section. Articles from our fortnightly print edition are available in Archives 30 days after publication.


If you want a man's attention then prepare to spread

27 Jan 2012

A multi-device online strategy is key to marketing to pre-family men under 40, with the average young bachelor owning five internet-connected devices, according to Ninemsn. more »

Y&R taps the sunshine state with retail arm

Y&R group managing director, Phil McDonald.

27 Jan 2012

Brisbane boy Phil McDonald is returning home to lead a spirited retail-focused Y&R charge into the Queensland market. more »

Online users plunge for Facebook, Google

27 Jan 2012

Online's biggest guns including Facebook, Google, Microsoft and Yahoo!7 have been hit with a dramatic drop-off in user numbers. more »

Renault's Brown crosses the Tasman for Maccas

Renault Vehicle Distributors Australia marketing director, Chris Brown.

27 Jan 2012

Renault's marketing boss Chris Brown has been appointed marketing director at McDonald's New Zealand, after just a year in the role. more »

Vizeum grows with MPG's staff and clients

Aegis Media Pacific chief executive, Luke Littlefield.

27 Jan 2012

After launching in the local market in 2009, Aegis Media's Vizeum has fallen by the wayside. But the brand is now absorbing the majority of MPG Sydney's clients and staff. more »

French have Mojo - for $50m

James Boag "Pure Waters" campaign by Publicis Mojo.

27 Jan 2012

The French comms giant Publicis is preparing for a full takeover of ad agency icon Mojo. more »

Aussie exec tipped to lead Television NZ

27 Jan 2012

There is speculation Lynley Marshall, director of commercial operations at the Australian Broadcasting Corporation will become the next boss of Television NZ. more »

NBN Co. plugs in with UM

Senator Stephen Conroy.

27 Jan 2012

As the $36 billion national broadband network continues its rollout, NBN Co is preparing for a national marketing blitz, with media agency UM at the helm. more »

News Ltd revamps sales structure

News Australia - Sales chief commerical officer, Tony Prentice.

27 Jan 2012

News Limited has restructured its sales division with the formation of News Australia – Sales and appointed News Digital Media commercial director TonyPrentice as chief commercial officer. more »

Ex-Clemenger Adelaide CDs form new agency

Nation creative director Geoff Robertson and managing director Greg Knagge.

25 Jan 2012

Former Clemenger BBDO Adelaide creative directors Greg Knagge and Geoff Robertson have emerged with a new agency, Nation, two weeks after departing their previous roles. more »

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