THIRTY YEARS OF GREAT ADVERTISING

We're marking 30 years of the AdNews Agency of the Year Awards in 2016. We've been celebrating great Australian advertising and agencies for three decades and this year is going to be fabulous.

Congratulations to all finalists, we look forward to celebrating with you at the industry's night of nights at The Star on Thursday 9th March 2017, where our partner realestate.com.au will present the 2016 Agency of the Year and this year's Advertising Hall of Fame will also be announced.

Since we're turning 30, it's only right to throw a birthday party so the black tie event will have a pop of colour this year as we celebrate the changing face of the creative industry.

Come along and see which agencies are acknowledged as the top performers of the year. Ticket sales for the event are already open and with more entries than ever this year, don't leave it too late!

 

  • DATE: Thursday 09 March 2017
  • LOCATION: The Star, Sydney
  • TIME: 6.30pm

 

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Award Finalists Include:

NSW Agency of the Year
M&C Saatchi Sydney
Saatchi & Saatchi Sydney
TBWA\Sydney
The Monkeys

Victorian Agency of the Year
Clemenger BBDO Melbourne
Cummins&Partners
Leo Burnett Melbourne
TBWA\Melbourne

State Agency of the Year
Clemenger BBDO Brisbane
GPY&R Brisbane
Showpony Advertising

Media Agency of the Year
Atomic 212
Blue 449 formerly Match Media
McCann Melbourne
Zenith Sydney

Digital Agency of the Year
Clemenger BBDO Melbourne
DigitasLBi
Isobar
R/GA Sydney
The Monkeys

Specialist Agency of the Year
On Message
Special Group
Tricky Jigsaw
Urban

Customer Experience Agency
Isobar
LIDA Australia
The Works Sydney

Independent Agency of the Year
Affinity
Atomic 212
The Hallway
The Monkeys

Small Agency of the Year - Network
TKT Sydney
VCCP

Small Agency of the Year - Independent
AFK
G Squared
Urban

PR Agency of the Year
History Will Be Kind
One Green Bean
Red Agency
Sling & Stone

Emerging Agency of the Year
Atomic 212
Emotive
Marcel Sydney
R/GA Sydney

Production Agency of the Year
Finch Company
MAKE
Prodigious
SixtyFour Films

In-House/Bespoke Agency of the Year
Greenhouse by M&C Saatchi and Woolworths
TAB 212
Virtue

Advertising Network of the Year
Clemenger BBDO
M&C Saatchi Group
TBWA

Media Network of the Year
Atomic 212
Carat Australia
OMD Australia

Media Campaign of the Year
Carat Sydney - John Boston: Pretty Average Bloke, Pretty Amazing Beer, Pinnacle Drinks
Clemenger BBDO Melbourne - Snickers Hungerithm, Mars Chocolate Australia
Cummins&Partners - John West Unlimited, John West
PHD, R/GA and Essence - The Google app and The Voice, Google
UM - You Never Lamb Alone, Meat and Livestock Australia

Digital Campaign of the Year
Clemenger BBDO Melbourne - Snickers Hungerithm, Mars Chocolate Australia
Clemenger BBDO Melbourne - The Boys, Bonds
Cummins&Partners - Be the Bill, Go Gentle Australia
DDB Sydney - #comeonin, Sydney Opera House
Host - Summer Wonderland, Air New Zealand

Ad Campaign of the Year
Clemenger BBDO Melbourne - Snickers Hungerithm, Mars Chocolate Australia
Clemenger BBDO Melbourne - Meet Graham, TAC Victoria
Host - Summer Wonderland, Air New Zealand
The Monkeys - Operation Boomerang, Meat and Livestock Australia

Ad of the Year
Clemenger BBDO Melbourne - The Boys, Bonds
Host - Summer Wonderland, Air New Zealand
The Monkeys - Spring Lamb, Meat and Livestock Australia

The Best Use of Mobile
Clemenger BBDO Melbourne - Snickers Hungerithm, Mars Chocolate Australia
DDB Sydney - #comeonin, Sydney Opera House
Leo Burnett Sydney - Pocket Patrol, Samsung
Maxus - Hungry Jack's get's spooky with the Halloween Whopper, Hungry Jack's
VML Australia - Monopoly at McDonald's App, McDonald's Australia

The Best Use of Data
Atomic 212 - Supercharging Spring Carnival, TAB
Atomic 212 - Melbourne Cup Planning Model, TAB
Bohemia - UBank - Acquiring the Home Loan U Need from the Bank U Need, UBank
Clemenger BBDO Melbourne - Snickers Hungerithm, Mars Chocolate Australia

The Branded Content Award
Clemenger BBDO Melbourne - Meet Graham, TAC Victoria
Cummins&Partners - Be the Bill, Go Gentle Australia
Domain - Avalon Now, A little bit of drama
Slingshot - Launching Cake in a Cup, Goodman Fielder
The Monkeys - Out Of Office Travelogue, Qantas
TKT Sydney - V Skills, Frucor

The UnLtd Award
Clemenger BBDO Melbourne - Give Registry, Myer
Cummins&Partners - Be the Bill, Go Gentle Australia
GPY&R Melbourne - You're Accepted, Minus 18
Leo Burnett Melbourne - Reword, Headspace
Maxus - FOODBANK: Bring the Food Fight Closer to Home, Foodbank

The Game Changer
Clemenger BBDO Melbourne - Meet Graham, TAC Victoria
Marcel Sydney - Tiger Beer: Air-Ink Heineken Asia Pacific
TBWA\Melbourne - ANZ's Push for an Equal Future, ANZ Australia

Brand of the Year
Domain
HCF
Meat and Livestock Australia
Myer
National Australia Bank
Qantas

People and Culture Award
Atomic 212
CHE Proximity
Isobar
TBWA
The Royals
The Works Sydney
UM

 

AWARD WINNERS 1987 - 2015

 

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