STW profits jump 6.8%

By AdNews | 14 February 2012
 
STW chief executive Mike Connaghan.

STW Group has announced its 2011 full-year results, with a 6.8% increase in profits.

STW's revenue last year jumped 6.1%, from $304.3 million in 2010 to $322.7 million, while its EDITDA increased 4%, from $69.4 million to $72.1 million. The company's underlying net profit after tax was up 6.8%, from $38.7 million to $41.3 million.

The results follow a year of acquisitions and launches. In the past year STW acquired Edge Marketing in Thailand and Vietnam, and Bullseye in Australia.

It also launched start-ups Barton Deakin, Alpha Salmon in Jakarta, Bohemia Communications, Houston Group and Ikon in Brisbane, Adelaide and New York.

STW has stated that its strategies for 2012 include more acquisitions, supporting and nurturing its start-ups and working with its portfolio of companies to develop new specialist capabilities.

It also plans to “future-proof” its existing agencies, rolling out the STW Digital Academy to provide training, replicate the success of Ogilvy Melbourne in Sydney, and to maximise margins across its digital companies.

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