OMD picks up RACV and Pac Brands

By AdNews | 31 March 2014
 

OMD has picked up two sizeable pieces of business, winning the RACV and Pac Brands accounts. Both were held by MediaCom.

The agency said the combined billings value of the accounts was $30 million.

OMD Melbourne MD Steve Sinha said the wins capped a busy week for the agency, with the "pitch landscape in Melbourne  been busy recently". He said the agency's brand "is only as strong as that of the clients we work with and we are proud to be partnering with two great iconic Australian companies”.

MediaCom last month said it would not repitch for the Pac Brands business, not would any Group M agencies.

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

Have something to say? Send us your comments using the form below or contact the writer at adnews@yaffa.com.au

 

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

comments powered by Disqus