NEWS IN BRIEF: 10 October 2012

By AdNews | 10 October 2012

Mark wins Creative Showcase 7.2
Mark was been crowned the winner of IAB's Creative Showcase 7.2 for its Google 'Build With Chrome' campaign. Second place went to US Sydney for its Nike 'Nike + Nine' campaign while Soap Creative took home third place with its Expendables 2: Deploy & Destroy campaign.

ACMA report reveals penchant for online television
The Australian Communications and Media Authority (ACMA) has released new research revealing 5.2 million Australians watch television online. It found free 'catch-up' services to be the dominant source for consumers and recent episodes of shows to be the most sought-after content. ACMA also found 2.8 million Australians were willing to pay to access online video content.

News magazine The Week facing axe
According to The Australian, local news magazine The Week has announced it is facing closure due to lack of advertising. The move follows months of industry rumours about its expected end.

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