Media and entertainment company MCM Media has initiated a senior staff restructure following the departure of national sales director Matt Tindale, as the company hunts for a chief strategy and marketing boss.
MCM's current national sales director Matt Tindale will leave the company at the end of the month, with his role to be dually absorbed by newly promoted staffers Luke Cook and Nathan Young. Cook will take on the role of Sydney sales director, while Young will step up to be general manager of sales and operations.
Its Melbourne sales operations are managed by sales director Jeanna Manifold.
MCM will also look to recruit a chief strategy and marketing officer who will sit directly under the chief executive Simon Joyce. The role will be responsible for ensuring content, sales and marketing teams are aligned to achieve results for audiences and clients. The role will also require the management of data across the three company's divisions.
MCM Media chief executive Simon Joyce
said: “Over the past three years, Matt’s dedication and
commitment to MCM Media has been exemplary and he’s been
instrumental in helping MCM Media achieve success over that time.
"Looking ahead, the promotions of both Luke Cook to the role of Sydney sales director and Nathan Young to the role of GM sales and operations are thoroughly deserved. They are both outstanding media executives with a real passion for marketing and a true understanding of integrated sales.
“Online video is set to dominate the online market in 2013 and as the biggest provider of premium online video in Australia, we want to ensure we are better utilising our understanding of our audiences across every aspect of the business so audiences and brands can benefit.”
The new structure will take effect in January 2013.
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