People outside the cities should lobby their MP to get digital radio rolled out in their areas and Commercial Radio Australia has launched a campaign to help them do it.
The campaign will run across 200 regional radio stations throughout the country. Commercial Radio has set up a website www.wewantdigitalradio.com.au to register support with MPs for a regional rollout.
“Audiences in regional areas have expressed frustration that they do not have access to the quality and diversity of free to air digital broadcast radio services enjoyed by their metropolitan counterparts as a result of the roll-out of DAB+,” said chief executive of Commercial Radio Australia, Joan Warner.
It was only fair that people in regional areas receive the same type of access to free to air digital radio services as those people living in the city, she added. “Radio plays a particularly vital role in the regions with the provision of local news and local emergency services information, so it is very important we have free to air broadcast radio services that will take us into the future.”
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