Lavender enlists Eychenne as ECD

By By Wenlei Ma | 18 October 2012
Lavender executive creative director Marco Eychenne.

EXCLUSIVE: Independent ad agency Lavender has recruited BCM's Marco Eychenne as executive creative director, replacing Matt Cumming.

Eychenne returns to Lavender after a previous stint between 2005 and 2008. He joined from Brisbane indie agency BCM where he was creative director for two years. He has also worked at UNLTD and Tequila.

Eychenne's work has been awarded at Cannes, Caples, Effies, ADMA, APMA, IAB, AIMIA, Spikes Asia, Mobius and AME.

Lavender founder Will Lavender said: “Marco is truly gifted. We love how he has focused his creative talents on interactive. He is a great creative leader and is an inspiration to work with. We feel privileged to have him back in the agency.”

Eychenne said: “Lavender has progressed so much since I was part of the team in 2008. The agency has grown, the client list is impressive, and there is a good vibe.

“The strategic thinking and the technology offering is stronger than ever, it's the perfect launch pad to ignite great creative work. We will be expanding and fostering the already strong tech and creative of 33 people. I feel extremely excited to come back with a simple ambition: to develop an awesome creative place to work.”

He replaced Matt Cumming who departed the agency earlier this year.

Earlier this week, Lavender announced it had added six team members to its technology team off the back of new business with Gameshop and organic growth. The agency now numbers 110 staff.

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