EXCLUSIVE: Global accounting software giant Intuit has appointed independent agency Deepend as its creative partner.
Intuit, whose most well-known product is Quickbooks, is looking to expand its Australian presence and has tasked Deepend to aid this mission.
Intuit has an annual global revenue of US$4 billion and was featured on Forbes' Top 100 Most Innovative Companies' list. Recently, it has tried to establish Quickbooks' cloud-based version.
Intuit group marketing leader for APAC Melanie Vala said: “We were looking for an agency who could display great creative nuance, think on their feet and turn around ideas quickly. We wanted someone who understood our plan and could become a true partner with us to help realise our vision in Australia.”
Deepend managing director Melbourne Kath Blackham said: “Intuit is the sort of company that any agency would love to work with – they are leaders in their field and their commitment to innovation resonates strongly with Deepend's ethos.”
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.
Have something to say? Send us your comments using the form below or contact the writer at email@example.com
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at firstname.lastname@example.org