CumminsRoss to set up shop in Adelaide

By By Wenlei Ma | 31 January 2012

Independent ad agency CumminsRoss will be expanding its operations to Adelaide, with former Jigsaw Media owner Bronwen Gwynn-Jones to head the office.

CumminsRoss will open its doors in the South Australian capital on 1 February and are on the hunt for clients. The Adelaide office will be full service - supported by Melbourne - and will offer creative, media, planning, production and content capabilities.

CumminsRoss chief executive, Sean Cummins, said: “Several years ago, I pitched for a piece of South Australian business. It gave me the opportunity to see a lot of South Australia, meet some great people and really get to know the state a lot better. I got a wonderful insight into the quality and character of the state."

Gwynn-Jones joins as founding partner and shareholder in the South Australian office. She was previously owner of content and publishing business Jigsaw Media.

Cummins said of Gwynn-Jones: “Bronwen is a sensational find for us and after selling her successful content and publishing business. She has seen the future of advertising and will bring unique skills to the industry. We are lucky to have her entrepreneurial skills and will bring a fresh voice to an industry that is sometimes a little one-dimensional.”

Gwynn-Jones said: “I was captivated by the chance to work in an industry that excites me, in a town that I call home. The CumminsRoss team has a culture and an offering that I think South Australian clients will find attractive. This agency will be owned by South Australians but will have a focus on creating world-class work. It's time for a fresh voice in the market.

“We plan to open our doors on 01/02/12 and the substructure of the agency will be supported by the Melbourne office whilst we are in our formative stage. But we will be full service and capable from day one. We are looking for great clients and great people and we are certain our offering will be of interest.”

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