Caxtons unveils inaugural Newsworthy Idea finalists

Campaigns from Coca-Cola, Art Series Hotels and the Sydney Opera House are among those shortlisted for the inaugural Newsworthy Idea of the Year Award at the Caxtons.

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3:36PM "Nice idea. Lot of money blown if it clouds over, though."
Linda on Luna Corona
3:04PM "This award is clearly about real disruption. DDB fundamentally changed their client's position in the market..."
Joe Cincotta on What it takes to win a ...
2:57PM "Nice, but the moon is out of scale to the bottle. Or vice versa."
Bob on Luna Corona


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