Big Brother falters below the million threshold

By By Wenlei Ma | 17 August 2012

Nine's revamped Big Brother series has dipped below one million viewers following a week of declining audience numbers since its debut on Sunday.

The voyeuristic Big Brother was watched by 973,000 metro viewers, according to preliminary overnight figures from OzTam. The show premiered to 1.61 million viewers on Monday night before dropping to 1.32 million on Tuesday and 1.13 million on Wednesday.

However, Big Brother is still on track to hit its targets. Nine said prior to the start of the show it was expecting the weekday broadcasts to attract around 1 million viewers and the Sunday night eviction shows to garner 1.15 million viewers.

The second episode of the 2012 series of The Farmer Wants A Wife was marginally up with 973,000 viewers tuned in.

On Seven, Mrs. Brown's Boys commanded 932,000 viewers while its weekday trifecta of Seven News, Today Tonight and Home and Away pulled in steady figures.

On Ten, MasterChef All Stars was watched by 797,000 people while a repeat of Modern Family had 626,000 viewers tuned in.

Other programs in the top 20 were Nine News, ABC News, A Current Affair (Nine), 7.30 (ABC), Ten News, Midsomer Murders (ABC), Catalyst (ABC), The Project (Ten), The Footy Show (Nine), Deal or No Deal (Seven) and Hot Seat (Nine).

Across the main channels, Seven marginally won the day with 21.3% of audience share, followed by Nine with 20.4%, the ABC with 13.5%, Ten with 12.4% and SBS with 4.5%.

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