AdNews TV


AdNews TV probes the industry heavyweights, marcomms directors, chief marketing officers and creative bosses about the big issues in advertising, media and marketing. AdNews videos explore the major trends and the big events.


INFLUENCERS: Harold Mitchell forecasts the future

Mitchell Communication Group founder Harold Mitchell talks optimistically about the future, and whether he'll take a position on the Aegis board.

INFLUENCERS: Harold Mitchell talks Asian expansion

Mitchell Communication Group founder Harold Mitchell talks about expanding into the Asian market and what his role might be in a potential venture.

INFLUENCERS: Harold Mitchell on MPG

Mitchell Communication Group founder Harold Mitchell talks to AdNews TV about how MPG will fit into the Aegis deal.

INFLUENCERS: Harold Mitchell on business and frenemies

Mitchell Communication Group founder Harold Mitchell talks to AdNews about running a business and his relationship with WPP's Martin Sorrell.

INFLUENCERS: Harold Mitchell on the Aegis deal

Mitchell Communication Group founder Harold Mitchell talks about why he's selling to Aegis and divulges the details behind his decision.

INFLUENCERS: Facebook's Borrud talks targeting

Facebook regional vice president Paul Borrud talks about Facebook as a strategic platform for advertisers and marketers to target relevant and personalised content to users.

INFLUENCERS: Facebook's Paul Borrud talks content

Facebook regional vice president Paul Borrud talks about the rise of the social networking site as a hub for online content distribution, and the role of the smartphone.

INFLUENCERS: Facebook's Borrud on privacy

Facebook regional vice president Paul Borrud talks about online privacy, and why Australia is the number one market globally for time spent on the social networking site.

INFLUENCERS: Blackley on YouTube - friend or foe?

Network Ten CEO Grant Blackley discusses Ten's relationship with YouTube and how it can extend the experience of broadcast television, rather than cannibalise it.

INFLUENCERS: Blackley on Network Ten's third channel

Network Ten CEO, Grant Blackley.

Network Ten CEO Grant Blackley talks about why the broadcaster won't launch a third channel until 2011 and discusses the strategy behind the decision.



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