AdNews TV


AdNews TV probes the industry heavyweights, marcomms directors, chief marketing officers and creative bosses about the big issues in advertising, media and marketing. AdNews videos explore the major trends and the big events.


ADNEWS TV: Ita Buttrose on positivity and the future

AMA Hall of Fame inductee Ita Buttrose.

Publishing legend Ita Buttrose was inducted into the Hall of Fame at the 2012 Australian Magazine Awards. Buttrose talks about positivity, digital opportunities and what the future holds for young talent.

Ellie Rogers: Boutique agencies are best positioned for change

In a video interview with AdNews, Ikon Communications agency director Ellie Rogers has argued that in a rapidly evolving media environment, smaller agencies are best positioned to cope with change.

John Sintras: If you claim to know what's happening in the industry, you're lying

In a video interview with AdNews, Starcom chief executive John Sintras concedes the media industry is currently so action packed that is almost impossible for anyone to keep up.

John Grono: We are suffering from data overload

In a video interview with AdNews, Gap Research principal John Grono argues the marcomms industry is having a tough time making sense of the data in the market.

Anthony Fitzgerald: We're doing better than Spain and Greece

In a video interview with AdNews, MCN chief executive Anthony Fitzgerald has pointed to positivity in the Australian market and argued the local industry is faring better than many markets overseas.

Henry Tajer: Constant change will strengthen the industry

In a video interview with AdNews, Mediabrands executive chairman Henry Tajer and Media Federation of Australia president Henry Tajer argues that a constant state of flux can be seen as a positive.

ADNEWS TV: Sir Martin Sorrell talks digital, emerging markets and change

Did you miss Sir Martin Sorrell's speech when he was in Sydney? Check out the nine key factors that Sorrell thinks are shaping the modern marcomms industry.

AdNews Challenge: Sponsor Training Session

We thought you might like to see footage of media execs puffing and panting, so we compiled a video of AdNews Challenge sponsors being put through their paces at the official training session last week.

Neuro Testing: Tooheys Extra Dry

Lion's Tooheys Extra Dry 'Nocturnal Migration' TVC neuro tested.

Neuro Testing: Chipotle

Chipotle's 'Back to the Start' TVC neuro tested.

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