Ed compares contemporary banking ads, and argues that honesty is the source of marketing brilliance.

Ed says reputation management is simple if we all behave like rockstars.

Ed argues that Julia Gillard will need to employ conservative policies to boost her brand.

Ed explores a speech given by Sir Martin Sorrell, and thinks Sorrell's insights regarding contemporary...

Ed believes that when it comes to cultural depth, Australia is decidedly shallow.

Ed gives in to temptation and buys an iPad, but thinks it has a long way to go if we are to call it the...

As government and political advertising ramps up, Ed Kicker calls for greater education for the pollies.

"The ad industry is complicit in milking the government of money and creating nonsense campaigns." Ed...

In the world of blogs, online commentary and social media Ed explores how to maintain reputations online.

Ed Kicker celebrates the big ideas, regardless of the medium.

Ed welcomes fresh evidence about the links between alcohol advertising and consumption

Aussie imagery and a catchy tune have won over Ed Kicker as he gives the new Tourism Oz ad the thumbs up.

As the iPad launches in Australia, Ed ponders its potential impact.

Ed suspects the Government's bland gambling ads aren't stopping problem gamblers.

Ed reckons marketers need a coherent, consistent and disciplined social media policy if they are to...

Ed is not overly optimistic the iPad will prove the saviour for print publishers in Australia.